OpenAI is working on a desktop “superapp” that merges its ChatGPT app, the Codex AI coding app, and its AI-powered Atlas browser into one app, The Wall Street Journal reports. The company is making the change as part of an effort to simplify its various product efforts, according to a memo cited by the WSJ from Fidji Simo, OpenAI’s CEO of Applications. Fragmentation “has been slowing us down and making it harder to hit the quality bar we want,” Simo said.
OpenAI made waves last year with splashy announcements like the Sora video app and buying Jony Ive’s AI hardware company. But it has been facing increased competition from Anthropic as of …